Mobile That
Works for You
A next-generation UK telecom platform combining physical distribution with a powerful mobile app for instant SIM activation, management, and top-ups.
Best Seller
100GB
UK ExtraFlex
- 99%
- UK outdoor coverage
- £5
- Plans start from
- 30
- Day rolling plans
- Zero
- Annual price rises
Pricing
Simple, honest plans.
No hidden fees. Roll over or cancel each month. Pick what fits your life.
5GB
data
UK Go
30GB
data
UK Lite
40GB
data
UK Core
100GB
data
UK ExtraFlex
Unlimited
data
UK MaxEdge
*All plans are rolling 30-day. Cancel any time. T&Cs apply.
Getting started
Up & running in minutes.
Get a Gupi SIM
Pick up your Gupi SIM from one of our locations, agents, transport hubs, or airports across the UK.
Activate instantly
Link your SIM via the app or web portal in minutes. No paperwork, no waiting.
Manage via the app
Control your SIM, manage usage, and switch plans directly from the Gupi Mobile app.
Top up anytime
Stay in control — top up and manage your usage anytime, wherever you are.
Why Gupi
Built to be better.
Nationwide 5G Coverage
99% UK outdoor coverage via our 5G partner network. City centre or countryside, consistently reliable.
Price Lock Promise
No annual price hikes, ever. Your plan price today is your plan price next year.
Keep Your Number
Port your current number with a simple PAC code process. No need to hand out a new number.
Real Human Support
No chatbot mazes. Short wait times, trained agents, issues resolved on the first call.
Refer & Earn
Share Gupi, earn £20.
For every friend you refer, you both get up to £20 off your next plan. Credits added automatically. No codes, no fuss.
Retail Locations
Find a store near you.
Pick up a Gupi SIM from one of our retail partners. No appointment needed — walk in and get connected.
1 location
Mobile App
Your account in your pocket.
Track usage, manage SIMs, toggle auto-renewal, and see your billing history, all from the Gupi app.